Renting Photographic Equipment from Orms Rental

Renting Photographic Equipment from Orms Rental

It’s very easy to fall into the “I need ALL the gear” trap when starting out in photography.  We all look at what other photographers are using, the images they produce and quickly convince ourselves that we simply NEED this camera, or that lens, then and only then will we be able to produce work at the same level. Well folks, let’s just nip that one right in the… shoulder, straight away. The truth is, (as we are sure you’ve heard before) that the gear will only get you so far, in the end, you need to know how to use the gear first and work on your craft, your individual photographic style and well, practice. 

That said, having access to better quality gear can certainly help, but it doesn’t mean you have to actually own it from the get-go. We all know how expensive photographic equipment can be, regardless of whether you are a serious amateur trying to break into the market or already a professional photographer. This is where renting photographic equipment from a reliable retailer such as Orms, can really come into play.  

As you might imagine there are several advantages to renting photographic equipment, let’s look at a few…

The most obvious reason to rent would naturally be to have access to equipment you don’t actually own. Obviously. But where does this come into play? Well, it could be that you just want to up your game a little and shoot with a more professional camera than the one you own, so you rent it. Maybe you have a perfectly decent camera, but you need to take a backup with for an upcoming shoot (like a wedding where equipment failure simply isn’t an option), so you rent it.

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Renting equipment before you buy. Let’s face it, just because someone else loves their trusty 85mm lens doesn’t mean you are going to love it. Renting a lens or camera before you make your purchasing decision gives you an opportunity to try it first and see for yourself if it’s a good fit for what and how you shoot. That way you know if it suits your particular style and thus enables you to make an informed decision regarding your investment.

Renting equipment also gives you access to gear you don’t use as often. Let’s say you have a perfectly well-equipped collection. Perhaps you typically shoot interiors and you have everything you need for that, but now find yourself in need of a nice telephoto lens because in addition to the safari lodge you also need to photograph some of the animals in the park. Instead of trying to make due with what you have or putting the pressure on yourself and heading out to buy one, renting might be a better option. It’s certainly cheaper, especially if it’s something you will only use once in a while.

At the end of the day, there’s a bunch of different reasons or scenarios where you might find renting equipment useful and having a team such as the Orms Rental department at your back, certainly can’t hurt. So next time you find yourself in need of a particular lens or camera, give them a call. They have a host of different options available including semi-pro and pro DSLR camera bodies, super-fast prime lenses for low light, large telephoto lenses for distant subjects such as sports and wildlife, as well as accessories such as flashes and teleconverters. All available in the Canon, Nikon or Sigma ranges.

View what the team at Orms have available for rental here or get in touch with them directly at rental@orms.co.za.    

Birth Photographer - Marysol Blomerus

Birth Photographer - Marysol Blomerus

Food Photographer - Hein van Tonder

Food Photographer - Hein van Tonder